Pinterest Expands Shopify Integration Worldwide
Pinterest’s integration with Shopify is expanding worldwide, giving 1.7 million merchants the ability to turn products from their e-commerce store …
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Instagram to Add New Ways For Creators to Make Money
Facebook CEO Mark Zuckerberg shares details about new features coming to Instagram that will allow creators to get paid for …
Why We Need to Stop Quoting the Zero-Click Searches Studies
On August 13, 2019, Rand Fishkin — CEO of SparkToro, founder of Moz — published a blog post that stated, …
SERP Analysis Tools For SEO and Ranking?
A relatively new type of tools analyzes the search engines results pages (SERPs) and provides recommendations based on statistical analysis …
Why Top of Funnel Matters & How to Win Buy-In for It
As a demand generation marketer for most of my career, I get excited about the ROI that bottom-of-funnel tactics provide. …
How to Report Indexing Issues in Google Search Console
Google Search Console is now letting site owners report indexing issues with the click of a button. This feature is …
An Independent.ie SEO Case Study
Can you rank in Google’s Top stories without AMP? The answer should have been no. But in this column, you’ll …
How to Use Instagram Ads to Find Your Customers & Build Followers
With over a billion users, Instagram is one of the fastest-growing social media sites out there. However, with more and …
Is Remarketing Dead & Other PPC Questions with Navah Hopkins [Podcast]
Loren Baker hosts Navah Hopkins, host of SEJ’s Ask a PPC column and Director of Paid Media at JustUno. Expect …
How SEO Forecasting Can Help You Get the Right Clients
Building the Business Case with Forecasting A Way to Align Your Team Doing a forecasting exercise at this stage not …