Brand Story
Grocery Chain Backpedals After Encouraging Customers To ‘Plan A Super Spread’
Analyst Breakdown
- An East Coast-based supermarket chain apologized after releasing a holiday-themed advertisement containing what many interpreted as a flippant reference to the COVID-19 pandemic
- Giant Foods, which has stores in Delaware, Maryland, Virginia and Washington, D
- , unveiled the ad in December’s issue of its in-store magazine, Savory